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Научные статьи

TASHQI BOZORLARDA TOVAR VA XIZMATLARNING RAQOBATBARDOSHLIGINI OSHIRISHDA ZAMONAVIY MARKETING TEXNOLOGIYALARIDAN FOYDALANISH

DOI 10.67668/mj/2025issspecial/1445 Страницы 97-101

Опубликован 2025-10-16

Авторы
Meliqulov Abduhalil Norinovich
Организация
Ташкентский государственный экономический университет image/svg+xml
PDF (узбекский) Google Scholar Google Scholar

Аннотация

Ushbu tezisda tashqi bozorlarda mahsulot va xizmatlar raqobatbardoshligini oshirishda zamonaviy marketing texnologiyalarining oʻrni tahlil qilingan. AI, CRM, Big Data, SMM, AR/VR va boshqa vositalarning strategik qoʻllanilishi marketing jarayonlarini avtomatlashtirish, mijoz ehtiyojlarini oldindan aniqlash va individual takliflar orqali savdoni oshirishga xizmat qilishi koʻrsatilgan. Tashqi bozorlarda ustunlik innovatsion yondashuvga asoslanadi.

Библиографические ссылки

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