THE IMPACT OF STRATEGIC GOVERNANCE AND RESEARCH CAPACITY ON HIGHER EDUCATION COMPETITIVENESS: EVIDENCE FROM UZBEKISTAN USING AN ARDL APPROACH. Marketing Jurnali, [S. l.], n. 2, 2026. Disponível em: https://marketingjournal.uz/index.php/mj/article/view/760. Acesso em: 20 mar. 2026.