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No. 6 (2025)
Marketing

Articles

USING MARKETING STRATEGIES TO INCREASE SALES ON ONLINE SHOPPING AREAS

Published 2025-06-30

Authors
Baxromov Xudoyor Xabibullo oʻgʻli
Affiliation
TDIU, 1st year basic doctoral student
PDF (Uzbek) Google Scholar Google Scholar

Abstract

The article analyzes the impact of ma rketing strategies on product sales in online marketplaces. It examines the freemium model, live -streaming sales, omni -digital strategies, use of artificial intelligence, and market segmentation. The findings help companies attract new customers, increase sales, and strengthen brand reputation.

Keywords

marketing strategy, online trade, freemium model, live -streaming, artificial intelligence, market analysis

References

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