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No. 5 (2026)
Marketing

Ilmiy maqolalar

ME’MORIY MEROS OBYEKTLARIDA BARQAROR FOYDALANISHNI BAHOLASHNING INTEGRALLASHGAN INDIKATORLAR METODIKASI

Published 2026-05-14

Authors
Qilichov Muhriddin Husniddin oʻgʻli
pdf (Uzbek) Google Scholar Google Scholar

Abstract

Mazkur maqolada meʼmoriy meros obyektlarida barqaror foydalanishni
baholashning integrallashgan indikatorlar metodikasi ishlab chiqildi. Tadqiqot
davomida GSTC, UNESCO, ICOMOS, OECD/JRC va Cifuentes metodikalari qiyosiy
tahlil qilindi hamda ular asosida “Meʼmoriy merosda turizm barqarorligi indeksi”
(MMTBI) shakllantirildi. Metodika 6 ta indikator guruhi va 27 ta koʻrsatkich asosida
ishlab chiqildi. AHP usuli yordamida indikatorlarning ogʻirlik koeffitsiyentlari
aniqlandi va normallash algoritmi qoʻllanildi. Tadqiqot natijalari autentiklik va meros
yaxlitligi barqaror foydalanishni baholashda eng muhim omil ekanligini koʻrsatdi.
MMTBI tizimi meʼmoriy meros obyektlarida monitoring, strategik rejalashtirish va
turizm boshqaruvini takomillashtirish imkonini berishi asoslandi. 

Keywords

meʼmoriy meros, barqaror turizm, MMTBI, autentiklik, indikatorlar, AHP, turizm sigʻimi, UNESCO, integrallashgan baholash.

References

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