Tel: +998901234567
Search

No. 1 (2026)
Marketing

Articles

ANALYSIS OF EXPORT OF FRUIT AND VEGETABLE PRODUCTS IN BUKHARA REGION AND MARKETING PROBLEMS

Published 2026-01-31

Authors
Jumayeva Zamira Bo‘stonovna
Affiliation
Senior lecturer of Asian International University
PDF (Uzbek) Google Scholar Google Scholar

Abstract

This article analyzes the current state of fruit and vegetable exports in Bukhara region, existing problems and marketing approaches. During the research, the agricultural potential of the region, export indicators, logistics infrastructure and marketing s trategies were studied. The research results show that the export potential of the region is not fully utilized, cold chain infrastructure is insufficient and marketing activities are not systematically organized.

Keywords

Bukhara region, fruit and vegetable exports, marketing challenges, logistics, cold chain, agrocluster, export potential, competitiveness

References

  1. Buxoro viloyati statistika boshqarmasi. Qishloq xo‘jaligi ko‘rsatkichlari. 2024 -
  2. O‘zbekiston Respublikasi Milliy statistika qo‘mitasi. Tashqi savdo aylanmasi ma’lumotlari. 2024 -2025.
  3. Makroiqtisodiy va hududiy tadqiqotlar instituti. Meva -sabzavotlar eksportining geografik diversifikatsiya indeksi tahlili. 2024.
  4. O‘zbekiston meva -sabzavot mahsulotlarini qayta ishlovchi va eksport qiluvchilar uyushmasi. Eksportni rivojlantirish bo‘yicha takliflar. 2025.
  5. FAO. Global Food Losses and Food Waste. Rome, 2023.
  6. EastFruit. Uzbekistan Fruit and Vegetable Market Analysis. 2024.
  7. Xasanov, S. O‘zbekistonda meva -sabzavotchilikni rivojlantirish tendensiyalari va istiqbollari. Review.uz , 2024.
  8. Agro.uz. Buxoro viloyati qishloq xo‘jaligi ma’lumotlari. 2024.
  9. Gazeta.uz. O‘zbekiston tashqi savdosi statistikasi. 2024 -2025.
  10. Kun.uz. Meva -sabzavot eksporti yangiliklari. 2024 -2025.
  11. Kotler, P., & Keller, K. L. (2016). Marketing Management (15th ed.). Pearson.
  12. Porter, M. E. (1985). Competitive Advantage: Creating and Sustaining Superior Performance. Free Press.
  13. World Bank. Uzbekistan Agricultural Sector Review. 2023.
  14. UNCTAD. Trade and Development Report. Geneva, 2024.
  15. ITC. Export Potential Assessment Methodology. Geneva, 2023.
  16. USDA. Uzbekistan: Agricultural Sector Overview. 2024.
  17. ADB. Uzbekistan Country Partnership Strategy. Manila, 2023.
  18. JICA. Meva -sabzavotchilik tarmog‘ida qo‘shilgan qiymat zanjiri yaratishni rivojlantirish loyihasi hisoboti. 2024.

Downloads

Download data is not yet available.