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Nomeri 10 (2024)
Marketing

Ilmiy maqolalar

XORAZM VILOYATIDA TADBIRKORLIKNI RIVOJLANTIRISHDA RAQAMLI MARKETINGDAN FOYDALANISH IMKONIYATLARI TAHLILI

DOI 10.67668/mj/2024iss10/1292 Betlar 101-113

Nashr qilingan 2024-12-28

Mualliflar
Sultanova Laylo Ilyos qizi
Affiliation
Urganch davlat universiteti image/svg+xml
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Annotatsiya

Ushbu maqolada raqamli marketingning tadbirkorlikni rivojlantirishdagi ahamiyati yoritilgan. Xorazm viloyatida amalga oshirilgan axborot va aloqa sohasidagi xizmatlar hajmi, internet tarmog‘idan foydalanishning o‘sishi, korxona va tashkilotlarda lokal tarmoqqa hamda internet tarmog‘iga ulanganlik darajasi tahlil qilingan. Mazkur tahlil natijalari asosida tadbirkorlik subyektlarining raqamli marketingdan foydalanish imkoniyatlari bo‘yicha takliflar berilgan.

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