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ISHLAB CHIQARISH KORXONALARIDA MARKETING TADQIQOTLARINI TAKOMILLASHTIRISH YOʻLLARI

Affiliation
Samarqand iqtisodiyot va servis instituti image/svg+xml

Annotatsiya

In this article, the expansion of marketing research methods, the use of expert surveys, focus group, panel research, etc., which are widely used in market relations, the introduction of information collection and sorting system, that is, the structure capable of monitoring marketing information formation, extensive use of electronic information technologies in consumer research.

References

  1. Gary Armstrong. Philip Kotler. Michael Marker. Marketing in introduction. England, 2016, paperback: 720 pages, Pearson
  2. Philip Kotler. Kavin Lane Ketler. Marketing Management. Pearson Education, Inc. publishing as Prestige Hall, USA,2012y
  3. Kotler F., Armstrong G., Vong V., Sonders Dj. Osnovы marketinga, 5-e evropeyskoe izd. Uchebnik. – M.: OOO “I.D.Vilyams, 2013. – 752 s
  4. Soliev A., Vuzrukxonov S., Marketing, bozorshunoslik. Darslik. – T.: Iqtisod- Moliya, 2010. – 424 b
  5. Ergashxodjaeva Sh.J., Qosimova M.S., Yusupov M.A. Marketing. Darslik. – T.: TDIU, 2011. – 202 b
  6. Musaeva Sh.A. Marketing tadqiqotlari. Darslik “STAR-SEL” MChJ nashriyot va ijodiy boʻlimi. Samarqand-2023
  7. Musaeva Sh.A. Integrallashtirilgan marketing kommunikatsiyasi Oʻquv qoʻllanma “Mahorat” nashriyoti, Samarqand – 2022

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