OZIQ -OVQAT MAXSULOTLARI EKSPORTINI MARKETING STRATEGIYALARI ASOSIDA OSHIRISH YOʻLLARI
Tashkilot
Toshkent davlat iqtisodiyot universiteti “Marketing” kafedrasi tadqiqotchisi
Annotatsiya
Tadqiqotda Oʻzbekiston oziq-ovqat mahsulotlari eksportini oshirishda marketing strategiyalarining roli tahlil qilindi. Statistik va raqamli marketing tahlillar asosida eksport hajmining 2025 –2027 -yillardagi prognozi tuzilib, elektron tijorat, SEO va ijtimoiy media marketingning samaradorligi baholandi. Natijalar eksport diversifikatsiyasi, logistika takomillashtirilishi va raqamli marketing strategiyalarini keng joriy etish eksport hajmini 3 milliard AQSH dollaridan oshirishga xizmat qilishini koʻrsatdi.
Kalit so'zlar
oziq-ovqat eksporti, marketing strategiyalari, raqamli marketing, xalqaro savdo, elektron tijorat, eksport prognozi
Adabiyotlar ro'yxati
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