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OZIQ -OVQAT MAXSULOTLARI EKSPORTINI MARKETING STRATEGIYALARI ASOSIDA OSHIRISH YOʻLLARI

Tashkilot
Toshkent davlat iqtisodiyot universiteti “Marketing” kafedrasi tadqiqotchisi

Annotatsiya

Tadqiqotda Oʻzbekiston oziq-ovqat mahsulotlari eksportini oshirishda marketing strategiyalarining roli tahlil qilindi. Statistik va raqamli marketing tahlillar asosida eksport hajmining 2025 –2027 -yillardagi prognozi tuzilib, elektron tijorat, SEO va ijtimoiy media marketingning samaradorligi baholandi. Natijalar eksport diversifikatsiyasi, logistika takomillashtirilishi va raqamli marketing strategiyalarini keng joriy etish eksport hajmini 3 milliard AQSH dollaridan oshirishga xizmat qilishini koʻrsatdi.

Kalit so'zlar

oziq-ovqat eksporti, marketing strategiyalari, raqamli marketing, xalqaro savdo, elektron tijorat, eksport prognozi


Adabiyotlar ro'yxati

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  28. Stat.uz. (2024). Tashqi savdo statistikasi. https://stat.uz/uz/rasmiy - statistika/merchandise -trade -2
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